Al Hamli: Achieving customer happiness is a patriotic duty which we are committed to perform to reflect the vision and directives of our wise leadership

His Excellency Nasser Bin Thani Al Hamli, Minister of Human Resources and Emiratisation (MOHRE), emphasized that “His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, follows up the comprehensive assessment of the government services, which reaffirms our wise leadership’s interest in achieving the happiness of citizens and customers by including it among the priorities for government’s work.

He said “Achieving customer happiness is a patriotic duty we are committed to perform to reflect the vision and directives of our wise leadership.”

His Excellency announced, “The Ministry immediately proceeded to implementing His Highness’ directives through a comprehensive and rapid plan that targets improvement of the services of “Fujairah’s Tawteen Center” and the ongoing development of all services provided by customer happiness centers of the Ministry across the different regions in the UAE.

The announcement came during His Excellency’s visit today (Sunday) to MOHRE’s Tawteen Center in Fujairah. Her Excellency Mona Waleed, Acting Undersecretary of MOHRE, conducted her work in Fujairah’s Tawteen Center. Khalid Al Kaabi was also designated to manage the center, in implementation of His Highness the Vice President and Prime Minister of the UAE and Ruler of Dubai.

During his visit, His Excellency met the center’s employees and the customers who were present there and he affirmed that the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum will be implemented promptly.

During an expanded meeting held in Fujairah’s Tawteen Center, in the presence of the first-line and second-line leaderships in the Ministry, His Excellency Nasser Bin Thani Al Hamli stressed that “dedication to fulfilling tasks in different levels of positions is an act of devotion to the homeland and its wise leadership that offers all kinds of support and empowerment to the government institutions and its professional cadres in order for providing essential and high-quality services for the customers.

His Excellency Nasser Bin Thani Al Hamli asserted the importance of attendance of the managers and officials of the Ministry’s customer happiness centers in the delivery services’ halls among the customers during the working hours so as to identify their needs and aspirations and instantly solve the problems they might face.

His Excellency added, “Customer happiness is a strategic objective of the Ministry, as a reflection and translation to the directives of the wise leadership. This would necessitate the officials and employees to provide the utmost comfort to the customers once they enter the center till they leave it.

His Excellency Nasser Bin Thani Al Hamli stressed that “the Ministry's employees should show total positivity while dealing with customers and intensify their efforts at their respective positions to make all the Ministry’s customers happy across the different regions.

During the meeting, His Excellency called the Ministry’s employees to embody the values of professionalism, respect for the customer, integrity, honesty, initiative, and creativity in a manner that reflect the Ministry’s commitment to provide excellent services for the customers.